Advertise in National Fitness Trade Journal

National Fitness Trade Journal is the longest running publication in the fitness industry (established in 1982) and we have the most diverse circulation of any trade publication with our distribution going to fitness centers (independents, mini chains and large chains), health clubs, hospital/wellness centers, athletic clubs, country clubs, military bases/government, strength coaches & director of rec centers for all colleges/universities, city/county rec & sports centers, YMCA’s, Jewish Community Centers, and all professional sports teams (NBA, NFL, MLB & NHL).

NFTJ is the only publication that reaches all of the commercial fitness industry buyers with one media buy.

Call 541.830.0400 to schedule advertising in National Fitness Trade Journal.

NATIONAL FITNESS TRADE JOURNAL

DISPLAY ADVERTISING RATES

4-COLOR	5X	4X	3X	2X	1X
FULL PAGE	$3,300	$3,400	$3,500	$3,600	$3,700
2/3 PAGE	$2,400	$2,500	$2,600	$2,700	$2,800
1/2 PAGE	$2,100	$2,200	$2,300	$2,400	$2,500
1/3 PAGE	$1,600	$1,700	$1,800	$1,900	$2,000
1/6 PAGE	$1,100	$1,200	$1,300	$1,400	$1,500

2-COLOR	5X	4X	3X	2X	1X
FULL PAGE	$3,000	$3,100	$3,200	$3,300	$3,400
2/3 PAGE	$2,100	$2,200	$2,300	$2,400	$2,500
1/2 PAGE	$1,800	$1,900	$2,000	$2,100	$2,200
1/3 PAGE	$1,300	$1,400	$1,500	$1,600	$1,700
1/6 PAGE	$ 800	$ 900	$1,000	$1,100	$1,200

B & W	5X	4X	3X	2X	1X
FULL PAGE	$2,700	$2,800	$2,900	$3,000	$3,100
2/3 PAGE	$1,800	$1,900	$2,000	$2,100	$2,200
1/2 PAGE	$1,500	$1,600	$1,700	$1,800	$1,900
1/3 PAGE	$1,000	$1,100	$1,200	$1,300	$1,400
1/6 PAGE	$ 500	$ 600	$ 700	$ 800	$ 900

COVERS	5X	4X	3X	2X	1X
Cover 2	$5,000	$5,200	$5,400	$5,600	$5,800
Cover 3	$4,500	$4,700	$4,900	$5,100	$5,300
Cover 4	$6,000	$6,200	$6,400	$6,600	$6,800

ADDITIONAL CHARGES

BLEED . . . 10% EXTRA

POSITION . . . 10% EXTRA

SPECIAL OR MATCHED COLORS . . . 15% EXTRA

FREQUENCY CONTRACT RATES MUST BE CONTRACTED FOR PRIOR TO THE FIRST INSERTION WITH EXACT ISSUES AND SIZES OF ADS. NON CANCELABLE. UNFILLED CONTRACTS WILL BE SHORT RATED TO NEXT HIGHER GENERAL FREQUENCY RATE.

MECHANICAL REQUIREMENTS

KEEP LIVE MATTER 1/2″ FROM TRIM SIZE

TRIM SIZE	8-3/8	x	10-7/8
	W	x	H
Full, bleed	8-5/8	x	11-1/8
Full, non-bleed	7-1/8	x	9-1/2
2/3 vertical	4-5/8	x	9-1/2
1/2 vertical	4-5/8	x	7
1/2 horizontal	7-1/8	x	4-5/8
1/3 block	4-5/8	x	4-5/8
1/3 vertical	2-1/4	x	9-1/2
1/6 vertical	2-1/4	x	4-5/8
1/6 horizontal	4-5/8	x	2-1/4

DEADLINES	EDITORIAL	AD	RELEASE
Winter	Nov 15	Dec 1	Jan 2
Spring	Feb 8	Feb 15	Mar 15
Summer	Apr 8	Apr 15	May 15
Special Edi.	Jun 8	Jun 15	Jul 15
Fall	Sep 8	Sep 15	Oct 15

MECHANICAL SPECIFICATIONS

• PDF

• Accepted Native Programs: InDesign; Illustrator; Photoshop

• Illustrator: Convert fonts to paths or outlines

• Include all supported files, including all high-resolution files of logos, photos and trademarks

• Include all fonts in a separate folder

• If using Type 1 fonts, include printer and screen

• Create product at finished size

• Include 1/8” bleeds if applicable

• Bitmap resolution at 600

• Continuous tone resolution at 300

• Convert all RGB (color computer) files to CMYK (four-color process for print)

• Send a printed file directory from your disk

• Send a CURRENT LASER PRINT or hard copy print-out with your file.

CIRCULATION

The controlled circulation of the NFTJ gives you the marketing opportunities to reach the best prospects for your products on a consistent basis. Advertisers enjoy a broad consumer base by reaching numerous types of fitness industry facilities. Our database includes: fitness centers (independents, mini chains and large chains), health clubs, hospital/wellness centers, athletic clubs, country clubs, military bases/government, strength coaches & director of rec centers for all colleges/universities, city/county rec & sports centers, YMCA’s, Jewish Community Centers, and all professional sports teams (NBA, NFL, MLB & NHL).

TERMS: NET 30 DAYS

Advertising Agency discounts will be nullified if payment is not received within thirty days, and unpaid balances shall bear interest of 1.5% per month (18% per annum).

Advertising must be inserted within one year of the first insertion to earn frequency discounts. Rates are based on total number of insertions or issues used. Multiple units of space in one issue may be used to earn frequency discounts. 2-page spreads are counted as two units for purposes of determining frequency. Unfilled contracts incur short-rate to the next highest earned rate.

In the event of non-payment, the Publisher reserves the right to hold advertiser and/or agency jointly or severally liable for such monies as are due and payable to the Publisher. The Publisher shall be entitled to recover its reasonable attorney’s fees and all court costs incurred in the event litigation shall be necessary to collect monies owed.

The Publisher will not be bound by any conditions, printed or otherwise, appearing on any insertion order or contract when they conflict with the terms and conditions of this rate card.

All copy subject to approval by the Publisher.

The Publisher has the right to ad the word “Advertisement” to any ad which creates the illusion that it is editorial matter.

Positioning of ads is at the discretion of the Publisher except where specific positions are contracted for.

WALLY BOYKO PRODUCTIONS, INC.

P.O. Box 2490, White City, OR 97503

PHONE 1.541.830.0400